BOSS Helmet Installation at Roundabout

This BOSS vfx advertising begins with a woman gazing at a massive helmet installation rotating at a roundabout near the Oriental Pearl Tower, as cars pass by. This moment cleverly highlights the distinctive synergy between fashion and motorsport as a golden light animates the BOSS logo and traces the curves of Fernando Alonso’s new helmet while surrounding lights pulse and the faceshield tilts open to reveal floating branding elements. As a perfect blend of captivating storytelling and dynamic product integration, the VFX enhancement is designed for promoting the exclusive launch of Fernando Alonso’s BOSS-designed helmet.