KaDeWe Lip Gloss Emerges from 3D Installation

KaDeWe CGI Lip Gloss Installation

This YSL Beauty CGI ad features a distinctive 3D installation positioned outside KaDeWe. It showcases a purple metallic puffer interior and a digital screen playing a stylish YSL advertisement.

The ad reimagines the luxury retail hotspot as a stage for a radiant mini Loveshine Lip Oil Gloss. The product glides out of the display, releasing floating purple metallic hearts. With a simple tap of the applicator, the installation's border transforms into a plush, metallic purple puffer texture.

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Credits

Brand:KaDeWe

Metadata

Work Type: FOOH
Country:Germany
City:Berlin
Date posted:April 24, 2025
Source:Instagram