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Outstanding
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In this FC Porto fake out of home ad, two friends gather casually at the Fonte do Cubo in Praça da Ribeira when the iconic stone cube suddenly transforms using CGI into a rotating holographic display. The ad humorously reimagines the public square as an interactive match announcement platform, where the glowing cube reveals the crests of FC Porto and Gil Vicente FC along with colorful hearts, celebrating the upcoming face-off on August 10, 2024. A memorable execution that masterfully blends creativity with a bold brand presence to excite fans ahead of match day.
FC Porto
FC Porto
FC Porto
FC Porto
FC Porto
FC Porto
FC Porto
FC Porto