PiCK UP! Woman Pulling a Massive Bag
PiCK UP! Massive Bag Mixed Reality Ad
This PiCK UP! mixed reality ad features a woman struggling to drag an oversized blue bag across a silent city sidewalk. The scene captures the curiosity of onlookers as she pauses, noticing a billboard showcasing the PiCK UP! salted caramel snack bar.
Intrigued, she picks up the bar, opens it, and takes a bite. To her surprise, her bulky bag magically returns to its normal size, allowing her to walk away with ease. This augmented reality ad for the PiCK UP! chocolate biscuit bar transforms a mundane chore into a relatable spectacle, highlighting the campaign message: sometimes a simple treat can shift your whole day.
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FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
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