FOOH Impact Score:
Improvable
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This Botim FOOH ad begins with a curious young man approaching a large digital kiosk planted in a public space. This moment cleverly highlights the accessibility of Botim’s financial services as the oversized display shifts from simple app icons to interactive prompts, guiding the man through a seamless selection process until he pulls out a massive digital card from the screen. As a perfect blend of insightful storytelling and creative product integration, the CGI effects enhancement is designed for promoting Botim’s message of instant, hassle-free financial access without salary or minimum balance requirements.