FOOH Impact Score:
Solid
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Imagine a holiday display made entirely of credit cards and payment tech. That’s the captivating premise of this Emirates NBD CGI campaign featuring a towering Christmas tree glowing beside Dubai’s illuminated Museum of the Future. The video unfolds as a spectacular FOOH installation rises, crafted completely from Emirates NBD credit cards and payment terminals, surrounded by branded blue gift boxes and tiers marked by Visa logos, all set against the museum's Arabic calligraphy facade. Using dynamic CGI effects, this Emirates NBD CGI campaign transforms a festive setup in the heart of Dubai into an innovative product showcase.
Emirates NBD
BrandDubai
Elle Permanent
Day to Day
Elle Permament
Bourjois +
Lifestyle
Pepsi
Geluva