Cofidis Letter Balloons Hooked on Building

Imagine a historic city square turning into a stage for celebration. That’s the captivating premise of this Cofidis fake out of home ad featuring a striking New Year greeting. The video unfolds as the scene opens with a view of a Ferris wheel, then the camera pans to Place du Général-de-Gaulle, where oversized letter balloons attached to a building float into the air, spelling out 'COFIDIS.' A banner then unfurls along the facade of the building, displaying 'Bonne année 2024' as people walk through the area, with the Beffroi de Lille visible in the background. Using engaging CGI, this Cofidis fake out of home ad transforms an iconic cityscape into an memorable product showcase.