Eva Lendel Butterfly Bows Perched on the Buildings

Imagine a high-end bridal collection floating above midtown skyscrapers. That’s the captivating premise of this Eva Lendel CGI ad featuring sweeping white fabric bows suspended gracefully in the heart of New York City. The video unfolds as massive sculptural fabric bows appear to hover between tall buildings near St. Patrick’s Cathedral, transforming a normally hectic Manhattan street into an open-air runway, where the flowing material contrasts gently against the surrounding steel and glass skyline. Using innovative computer generated graphics, this Eva Lendel CGI ad transforms a major city street into a creative product showcase.