CGI Video Jean Paul Gaultier Landmarks Turned Gold

Jean Paul Gaultier Landmarks Turned Gold

Landmarks Turned Gold in a fake-out-of-home ad of Jean Paul Gaultier

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FOOH Impact Score:

Impressive

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Credits

Brand: Jean Paul Gaultier

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Beauty & Personal Care

Country: France

City: Paris

Effects / Animations: Building Transformation, Optical Illusion & Perspective Tricks, Morphing & Transformation

Surroundings: Eiffel Tower, City

Date posted: October 27, 2023

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Imagine the Eiffel Tower pausing to bask in a fragrance mist. That’s the captivating premise of this Jean Paul Gaultier faux ooh ad featuring the Gaultier Divine Light fragrance. The video unfolds as a divine hand descends from the skies to gently spray golden light across iconic Paris landmarks—Sacré-Cœur, the Eiffel Tower, Arc de Triomphe, and the Gaultier flagship store—all of which transform into shimmering golden monuments, merging the spiritual glow of Paris with Jean Paul Gaultier’s signature scent. Using engaging CGI effects, this Jean Paul Gaultier faux ooh ad transforms the breathtaking cityscape into a distinctive product showcase.