L'Oréal Paris Woman's Face Emerges from Facade
Outstanding
Credits
Brand: L'Oréal Paris
Agency: DEPARTD
Production Company: DEPARTD
VFX: DEPARTD
Creative Director: DEPARTD
Sound: DEPARTD
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This L’Oréal Paris cgi ad begins with the facade of a L’Oréal building glowing in a refined purple hue as it comes into view. This moment cleverly highlights the rejuvenating power of the Glass Skin Mask as a luminous Glass Skin L’Oréal face mask appears on the building’s surface to draw attention, a woman’s face emerges in the center and she gently presses her cheek before stepping backward, revealing a purple L’Oréal Glass Skin face mask that rises behind her and showcases its smooth texture and sleek design. As a perfect blend of dynamic storytelling and authentic product integration, the CGI enhancement is designed for promoting L’Oréal Paris’ Glass Skin Mask and its radiant, skin-smoothing benefits.






