Lidl Tomatoes Display Above Food Truck

Produce stand in a historic city square

This CGI advertising video for Lidl features a vibrant green food truck, topped by an enormous tomato, in a historic city square. The scene is designed to evoke a neighbourhood produce stand.

The video shows the digital installation coming to life, with market-style produce arrangements beneath the giant fruit. This computer-generated imagery transforms an everyday urban setting into a distinctive product showcase, inviting passersby to a reimagined fresh-food experience.

B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Lidl

Metadata

Work Type: FOOH
Country:Romania
Date posted:August 14, 2024
Source:Instagram