Motorola Statue of Liberty Snaps a Selfie
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Motorola FOOH ad, the Statue of Liberty towers above the city as she suddenly comes to life and replaces her iconic torch with the new Razr 50 Ultra, taking selfies with a clear view of the New York City skyline. The ad humorously reimagines the legendary monument with a smartphone perfectly suited for even the most towering personalities. A dynamic concept that masterfully blends fun and creativity with a memorable twist on tech innovation.
