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Sony Pictures Napoleon Poster Unfurls on Monument

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Credits

Brand: Sony Pictures

Who we think created this: Busterwood

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Metadata

Brand Industry: Media & Entertainment

Country: France

City: Paris

Effects / Animations: Banner, Large Objects

Surroundings: Arc De Triomphe, City

Date posted: November 10, 2023

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Imagine the Arc de Triomphe becoming the stage for Napoleon’s cinematic return. That’s the distinctive premise of this Sony Pictures France vfx advertising featuring a towering CGI tribute to Ridley Scott's latest film. The video unfolds as Napoleon, portrayed by Joaquin Phoenix, storms Paris in a virtual spectacle that sees a colossal battle poster draped over the Arc de Triomphe, blending history and cinema in a single sweeping visual of smoke, cavalry, and raised swords—all announcing the upcoming film’s November 22 release. Using engaging CGI effects, this Sony Pictures France vfx advertising transforms a beloved Parisian monument into an impactful product showcase.

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