Maybelline Lip Balloon Paragliding
Lipgloss Applicator Paints a Frame
This faux out-of-home (FOOH) CGI advertisement for Maybelline opens with two girls posing for pictures within an elevated frame. A lipgloss doe-foot applicator, attached to a robotic platform, outlines the frame in a vibrant pink, celebrating Lipstick Day.
As the girls interact, a paraglider unexpectedly appears in the sky, carrying a giant pink lip balloon. This moment surprises the girls and serves as a memorable and dynamic product integration.
The CGI effects are designed to promote Maybelline's new Super Stay lipstick and its special colour.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
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