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Maybelline Lip Balloon Paragliding

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Solid

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Learnings

  • Don't lose sight of the product
  • Use your hook to the fullest, don't let the tension deflate too quickly

Credits

Brand: Maybelline New York

Agency / Production / VFX: Unknown

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This Maybelline faux ooh ad begins with two girls posing for pictures inside of an elevated frame, which is being outlined in a vibrant pink color by a lipgloss doe-foot applicator attached to a robotic platform. This moment cleverly highlights the excitement of celebrating lipstick day as the girls enjoy their time in the playful setting. As they move and have fun, a paraglider suddenly appears in the sky, carrying a giant pink lip balloon, catching the two girls by surprise. As a perfect blend of Memorable storytelling and Dynamic product integration, the CGI effects enhancement is designed for promoting Maybelline's Super Stay new lipstick and special color.

Metadata

Brand Industry: Beauty & Personal Care

Country: Unknown

City: Unknown

Effects / Animations: Flying Objects, Painting, Object Transformation, Large Objects

Surroundings: Seashore, Coast

Posted on July 29, 2024

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