Renova Train Passes Through Giant Red Roll
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FOOH Impact Score
Impressive
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A-Tier
B
C
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In this Renova faux ooh ad, a Paris Metro train glides effortlessly through a massive roll of bold red toilet paper, creating a vivid trail that weaves past iconic landmarks like Seine bridges and the Eiffel Tower. The ad humorously reimagines the city’s classic transportation system transformed into a rolling stage for 'The Sexiest Paper on Earth,' as the train tugs the vibrant fabric across the skyline with seamless CGI effects. A captivating spot that masterfully blends humor and creativity with a memorable twist on brand identity.
