Lenor Billboard Overflows with Flowers

Petals Drift Above Athens Streets

This mixed reality advertisement for Lenor features a billboard in Athens, from which yellow and white petals appear to drift high above the city streets. The CGI effects transform an everyday urban corner into a fragrant stage.

The ad reimagines the cityscape with a fragrance release that feels spontaneous and immersive, extending far beyond the frame. It masterfully blends creativity with a clear demonstration of Lenor's promise of 3X longer-lasting scent.

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Credits

Brand:Lenor

Metadata

Work Type: FOOH
Country:Greece
City:Athens
Date posted:June 28, 2024
Source:Instagram