Saber Energy Giant Can in Dubai
Outstanding
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Imagine a towering energy drink can eclipsing city traffic during rush hour. That’s the distinctive premise of this Saber Energy Premium CGI campaign featuring a colossal black and gold can as the surprising centerpiece. The video unfolds as a Mercedes truck drives through downtown Dubai beneath the oversized 3D billboard, while luxury vehicles like a G-Wagon and Bugatti calmly navigate the streets, dwarfed by the commanding structure, set against the city's iconic skyscrapers with only a bold 'Soon...' as a teaser. Using engaging VFX, this Saber Energy Premium CGI campaign transforms one of Dubai’s bustling intersections into a captivating product showcase.
