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Samsung Galaxy Phone Emerges from Building in Callao Square

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Credits

Brand: Samsung

Who we think created this: Maramura Experiences

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Metadata

Brand Industry: Consumer Electronics & Technology

Country: Spain

City: Madrid

Effects / Animations: Simple Motion, Billboard & Digital Screen, Morphing & Transformation

Surroundings: Gran Vía, City

Date posted: March 26, 2024

Source: Instagram

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This Samsung fake ooh ad begins with a massive Galaxy S24 Ultra emerging from a billboard in Madrid’s busy Callao Square. This moment cleverly highlights the smartphone’s powerful AI photo editing capabilities as the realistic 3D phone rotates to capture a live street scene, then uses its cutting-edge smart erase feature to remove background bystanders from the image—demonstrating how ‘making someone disappear from your life has never been easier.’ As a perfect blend of captivating storytelling and dynamic product integration, the computer generated graphics enhancement is designed for promoting the phone’s intelligent camera functionality in an immersive public setting.

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