Studio Anneloes Massive Clothes on Erasmus Bridge
B
FOOH Impact Score
Solid
S
A
B-Tier
C
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Imagine the Erasmus Bridge doubling as a massive city-wide clothes hanger. That’s the distinctive premise of this Studio Anneloes cgi ad featuring a suspended pink top and navy skirt captured against Rotterdam’s skyline. The video unfolds as the iconic white cables of the bridge frame the garments, which are digitally draped between the towers while trams and city traffic bustle beneath, blending the brand’s fashion with the pulse of urban life. Using engaging CGI effects, this Studio Anneloes cgi ad transforms Rotterdam’s architectural centerpiece into an effective product showcase.
