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Victoria's Secret PINK Giant Dog Balloon Floats Above NYC

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FOOH Impact Score

Impressive

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Credits

Brand: Victoria's Secret PINK

Who we think created this: tmrzv

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Metadata

Brand Industry: Fashion & Apparel

Country: USA

City: New York City

Effects / Animations: Large Objects, Floating & Flying Objects

Surroundings: Manhattan, City

Date posted: November 14, 2024

Source: Instagram

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In this Victoria's Secret fake out of home ad, a gigantic pink dog balloon draped in a plaid scarf towers over a Manhattan street during Thanksgiving season. The ad humorously reimagines the city skyline as a playful runway, with the brand’s oversized mascot floating above autumn-colored trees and busy shoppers carrying pink bags, while announcing the return of the popular Friendsgiving gift-with-purchase— a free teddy with qualifying buys. A dynamic moment that masterfully blends humor and creativity with a memorable twist on seasonal retail promotion.

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