White Fox Boutique Gigantic Hoodie Blown Up on River Thames
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FOOH Impact Score
Impressive
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A-Tier
B
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In this White Fox Boutique CGI campaign, a monumental green hoodie rises dramatically from the River Thames, with London’s Tower Bridge offering a majestic urban backdrop. The ad humorously reimagines the cityscape as a literal fashion runway, with a towering apparel piece symbolizing the brand's bold arrival in the UK and its launch of next-day delivery. A dynamic presentation that masterfully blends humor and brand identity with a memorable twist on e-commerce expansion.
