Roomlane Giant Gift Box Reveal Bar Unit

Gift Boxes Open, Bar Unit Appears

This Roomlane fake out of home ad features the Evon Bar Unit, transforming a downtown street into a dreamscape of surprise gifting. The scene opens with giant gift boxes on a brick pavement, flanked by mid-rise buildings. The boxes are wrapped in paper displaying the Roomlane logo; some are tied with red ribbons, while others are not.

A crane pulls the ribbon of the rectangular box in the foreground, causing it to open. Pastel-coloured balls and heart- and oval-shaped foil balloons rise into the air, with the balls scattering across the ground. A wooden bar unit is revealed inside, and the camera slightly zooms in on it.

The video concludes with the text 'Roomlane Furniture and Home Decor' displayed against a white background. This Roomlane fake out of home ad uses computer-generated graphics to effectively showcase the product within a city street setting.

S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Roomlane

Metadata

Work Type: FOOH
Brand Industry:Home & Garden
Date posted:April 28, 2025
Source:Instagram