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Nespresso Capsule Lift in Portugal

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Credits

Brand: Nespresso

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Portugal

City: Lisbon

Effects / Animations: Large Objects, Building Transformation, Simple Motion

Surrounding: Santa Justa Lift

Date posted: June 9, 2024

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Imagine a giant Lisbon Bica coffee cup perched atop Portugal’s famous Santa Justa Lift. That’s the Distinctive premise of this Nespresso FOOH ad featuring an oversized cup wrapped in vibrant packaging inspired by Lisbon’s iconic cityscape. The video unfolds as the lift ascends, leaving the cup at the top, symbolizing how Nespresso takes coffee to new heights. Using CGI effects, this Nespresso FOOH ad transforms a historic landmark into an Engaging product showcase.

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