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Openbank Facade Releases Fake Billboard

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Credits

Brand: Openbank

Metadata

Brand Industry: Services

Country: Germany

City: Hamburg

Effects / Animations: Building Transformation, Banner, Cloth

Surrounding: Elbphilharmonie Concert Hall

Date posted: August 11, 2025

Source: Instagram

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Imagine a historic concert hall revealing a cash giveaway. That’s the surprising premise of this Openbank CGI campaign featuring a bold account-opening incentive. The video unfolds as the camera floats over a dusky Hamburg cityscape, homing in on the Elbphilharmonie concert hall, where part of its futuristic facade subtly transforms and pops out to unveil a massive banner stating, 'YEAH THIS BILLBOARD IS FAKE. THE 15,000€ IN YOUR ACCOUNT? TOTALLY REAL,' with Openbank’s logo displayed clearly beneath. Using engaging CGI effects, this Openbank CGI campaign transforms the landmark into a captivating product showcase.

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