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Trade Republic Giant Card in Plaza del Duomo

B
FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brand: Trade Republic

Metadata

Brand Industry: Services

Country: Italy

City: Milan

Effects / Animations: Optical Illusion & Perspective Tricks, Large Objects

Surroundings: Plaza Del Duomo, Duomo Di Milano

Date posted: January 30, 2025

Source: Instagram

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This Trade Republic fake ooh ad begins with a wide aerial shot of Plaza del Duomo as pedestrians move through the square and a giant Trade Republic card appears upright on its corner. This moment cleverly highlights the fully localised product offering for Italian customers as the tilted card, marked with a visible EMV chip, seamlessly integrates into the iconic urban landscape, revealing a sharp view of the Duomo di Milano as the camera zooms in. As a perfect blend of dynamic storytelling and insightful product integration, the CGI effects enhancement is designed for promoting Italian IBANs, 3 percent uncapped cash interest, and simplified tax handling through Regime Amministrato.

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