V Energy Street Overflowing With Strawberries
V Energy Strawberry Crush Street Takeover
This V Energy FOOH campaign opens on a giant, red Strawberry Crush V Energy can, labelled as a guarana energy drink, covered in cold droplets and mist, standing in a quiet city street. The camera zooms in, passing through the can's surface into a golden liquid world of bubbling energy.
The scene cuts back to the street, now transformed into a narrow pathway framed by towering Strawberry Crush cans, scattered whole strawberries, piles of fruit, crushed berries smeared on the pavement, and chunky ice cubes. A large silver tap marked with the V logo twists open, pouring out more strawberries as the viewer moves forward. This CGI ad promotes Strawberry Crush as an immersive and playful flavour experience, transforming an ordinary urban street into a fresh, relatable spectacle and highlighting V Energy’s goal of turning everyday moments into a vivid flavour adventure.