Digital Fashion Week Giant Angel on the Pantheon
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Digital Fashion Week FOOH ad, a majestic winged angel figure perches atop the historic Pantheon in Rome while curious tourists gather below. The scene unfolds as a large floating crystal hovers overhead, setting a surreal tone that merges modern virtual fashion with one of the world’s oldest landmarks. With a captivating use of augmented reality, this Digital Fashion Week virtual showcase FOOH ad transforms ancient Roman architecture into a fresh, relatable spectacle, highlighting Digital Fashion Week’s global push to blend technology and style ahead of events in NYC and London.
