Gymshark Giant Weight Plate Emerges from Water
A
FOOH Impact Score
Impressive
S
A-Tier
B
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
Learn moreFOOH.com is the biggest FOOH campaign library. If you are the creator of this Gymshark ad or would like to add your work Submit your work!
This Gymshark FOOH campaign begins with a massive weight plate branded with 'DXB' rising from the waters of the Dubai Fountain in front of Burj Khalifa. This moment cleverly highlights Gymshark’s bold entrance into the UAE fitness scene as the oversized plate bursts through the surface, sending dramatic splashes across the luxurious downtown district and transforming the sophisticated skyline into an unexpected fitness spectacle. As a perfect blend of dynamic storytelling and engaging product integration, the CGI effects enhancement is designed for announcing Gymshark’s powerful arrival in Dubai.
