Xiaomi Vase Shatters into Smart Bands
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Xiaomi mixed reality ad, a beautiful white ceramic vase sits elegantly in a minimalist museum gallery, framed by a painting of rolling countryside, before suddenly shattering into hundreds of Xiaomi Smart Band pieces scattered across the polished floor. The ad dramatically reimagines a fragile antique with a wearable tech transformation that speaks to innovation and everyday connectivity. A clear story that masterfully blends creativity with a memorable twist on modern technology.
