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Bluestone Lane "AG1" Green Powder Spill

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FOOH Impact Score

Impressive

S A-Tier B C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Credits

Brands: Bluestone Lane, AG1

Who we think created this: Day Five

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: USA

City: New York City

Effect / Animation: Large Objects

Surroundings: SoHo, Shopping Venue

Date posted: August 24, 2025

Source: Instagram

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This AG1 FOOH ad begins with a colossal AG1 supplement container plummeting from the sky and smashing into the streets of Bluestone Lane. This moment cleverly highlights the transformative power of AG1’s health-boosting superblend as the vibrant green powder bursts onto the concrete, cascading into the cityscape and reshaping pavement into lush, rolling hills that mirror the rejuvenating impact of its ingredients. As a perfect blend of captivating storytelling and creative product integration, the VFX enhancement is designed for building awareness of AG1 and Bluestone Lane’s energizing morning routine partnership.

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