Muchobambū Ice Logo Installation in Baqueira Beret

This Muchobambū FOOH campaign features a skier carving down the snowy slopes of Baqueira Beret, gliding past a towering snow sculpture of the Muchobambū logo. The scene focuses on the sculpted logo's crisp contours as more skiers slide through the frame.

The shot then zooms out to reveal the wider mountain landscape and busy runs, reinforcing the brand’s idea of capturing and sharing fun memories from a snowy holiday escape. This augmented reality campaign transforms a mountainside moment into a relatable spectacle, highlighting Muchobambū’s goal of turning winter adventures into shareable memories.