FOOH Impact Score:
Solid
Learn moreImagine a train station transformed into an extraordinary runway. That’s the Memorable premise of this Drykorn fake ooh ad featuring the GAZE scarf. The video unfolds as Drykorn heads for Christmas, bringing the magic of the season to Heidelberger Platz in Berlin, Germany. As passengers wait for the train, an unexpected sight unfolds—a massive mustard-colored Drykorn GAZE scarf soars above the railway, waving gracefully as it floats past like a passing train. The campaign offers a chance to win a GAZE scarf of choice, a €500 voucher for the online shop, and a special Drykorn surprise box. Using CGI effects, this Drykorn fake ooh ad transforms a regular train station into an Effective product showcase.
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