FOOH Impact Score:
Solid
Learn moreIn this L'Oréal Paris mixed reality ad, a woman stands taking a photo as she watches a flag that reads “WE'RE WORTH IT” flowing with the breeze while being hosted on the iconic Eiffel Tower. The ad dramatically reimagines this landmark with an Effective display as part of L'Oréal's announcement of the upcoming Le Défilé during Paris Fashion Week. A Captivating mixed reality ad that masterfully blends creativity with brand identity, making a bold statement on empowerment and fashion.
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