Mana Macaron Pasta and Parsley Over the City

Milad Tower draped in parsley

This Mana Macaron fake out of home ad features a car made entirely of pasta rolling onto a bustling street corner. A building at an intersection transforms, with one side morphing into a picturesque farm featuring a barn and a windmill, both crafted from pasta. The windmill’s blades display the Mana Macaron logo, and oversized parsley leaves flourish beneath the barn.

The scene then transitions to Milad Tower, where the observation deck is enveloped in lush parsley leaves, and a ribbon-shaped pasta hangs below. Another transformation introduces a children’s slide, seamlessly designed from lasagna pasta and integrated into the urban surroundings. Finally, a ribbon pasta flutters like a butterfly above a blooming red rose.

This Augmented Reality campaign announces that Mana Macaron is now available in the city, transforming everyday landscapes into a product showcase.

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Credits

Metadata

Work Type: FOOH
Country:Iran
City:Tehran
Date posted:July 28, 2024
Source:Instagram