Pandora Pendant Digital Screen Ad in Times Square

Demogorgon Pendant Looms Over Times Square

This Pandora fake out-of-home ad transforms Times Square into a dramatic, cinematic event. The bustling cityscape is suddenly overtaken by an ominous shift: thunder cracks, lightning flashes, and the sky deepens to a haunting red.

The towering LED screen morphs into a glowing red beacon, displaying the looming Demogorgon pendant from Stranger Things. This engaging use of VFX spotlights Pandora’s latest pendant and its cross-universe collaboration in a powerful campaign launch.

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Credits

Brand:Pandora

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Date posted:December 10, 2024
Source:Instagram