Nykaa Massive Smartphone Leaning on Building
Woman Taps 'Nykaa Wali Shaadi' on Screen
This Nykaa VFX advertisement features a massive smartphone leaning against a city skyscraper. A woman approaches the larger-than-life phone screen, which displays Nykaa’s Instagram channel.
She interacts with the digital experience by tapping the link page, clicking on the Nykaa Wali Bride section, and hitting the “Click Here to Participate” button, which opens a Google Form. She confidently selects “Yes” and submits the form, leading to the reveal of the ‘NYKAA WALI SHAADI’ screen, symbolising prize opportunities.
Using computer-generated imagery, this Nykaa VFX advertising transforms a towering smartphone into an innovative product showcase for the ‘Nykaa Wali Shaadi’ digital experience.
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Credits
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