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Gloria Jeans Frosted Balls Rushing Out From Store

FOOH Impact Score:

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Solid

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Credits

Brand: Gloria Jeans

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Fashion & Apparel

Country: Russia

City: St. Petersburg

Effects / Animations: Rigid-Body, Floating & Flying Objects, Large Objects

Surroundings: Buildings, Cars, Vehicles, Streets, GJ Store

Date posted: September 13, 2023

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In this Gloria Jeans CGI video, the scene opens on a city street lined with parked vehicles as the camera slowly pans toward the store, where floating frosted balls in soft colors, including purple, drift inside and are visible through the window glass. The ad humorously reimagines an ordinary retail moment as an exciting event, as the store doors swing open and the frosted balls begin to float outside, capturing attention. A dynamic piece that masterfully blends creativity with a memorable twist on brand storytelling, promoting the grand opening of Gloria Jeans’ flagship store at Nevsky Center TC on September 16–17, 2023.

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