CGI Video Game of Thrones Banners at Rockefeller Center

Game of Thrones Banners at Rockefeller Center

Banners Hang at Rockefeller Center in a fake-out-of-home ad of Game of Thrones

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FOOH Impact Score:

Outstanding

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Credits

Brands: Game of Thrones, Rockefeller Center

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Media & Entertainment

Country: United States of America

City: New York

Effects / Animations: Banner, Cloth, Large Objects

Surroundings: Rockefeller Center, Atlas Statue

Date posted: June 11, 2024

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This HBO FOOH ad begins with a striking wide shot outside the Rockefeller Center, where a massive House of the Dragon poster featuring the iconic House Targaryen logo is prominently displayed on the monument near the famous Atlas Statue. This moment cleverly highlights the campaign’s focus on season 2 of House of the Dragon as the camera pans across black banners hanging from the surrounding pillars, each adorned with the same fiery sigil. The zoom-in on the first banner dramatically reveals the bold message “ALL HAIL THE DRAGON QUEEN,” set above the show’s branding. As a perfect blend of memorable storytelling and distinctive product integration, the CGI effects enhancement is designed for building anticipation and excitement around the new season.