Elemis Balm Arrives at Time Square
Elemis Balm Takes Over Times Square
This CGI video features a massive Elemis Pro-Collagen Cleansing Balm rolling through the bustling streets of Times Square. The giant product then morphs into an oversized gift box, complete with the brand’s signature blue ribbon.
The gift box dramatically stops in front of Sephora, as passersby capture the moment on their phones. This dynamic use of computer-generated imagery transforms the urban landscape into a fresh, relatable spectacle, highlighting Elemis’s new partnership with Sephora.
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FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Eye Studio