Erewhon Woman Carries Smoothie Cup
Day FiveAvailable for work
Erewhon Smoothie CGI Ad
This faux out-of-home (FOOH) CGI advertisement features a woman outside a sleek Erewhon storefront, carrying an enormous branded smoothie cup. The pink cup is nearly twice her size, complete with a blue straw and the Erewhon logo, requiring her to use both arms.
The video transforms an everyday wellness beverage into a moment of spectacle, effectively showcasing the product through dynamic computer-generated imagery.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Day Five
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