NYX Glue Primer Applied on Billboard

In this NYX Professional Makeup fake ooh ad, a towering cityscape comes to life as a billboard of a woman holding The Face Glue Gripping Primer commands attention. The scene unfolds as an oversized version of the primer floats across the sky, applying glue to the model’s face just as an intense gust of wind lifts a bicycle, a stop sign, a trashcan, an umbrella, and a bold purple sticky note reading 'NEW! FACE GLUE GRIPPING PRIMER'—all of which stick theatrically to the billboard. With a captivating use of CGI effects, this NYX Professional Makeup primer fake ooh ad transforms a simple urban canvas into a buzzing, unexpected spectacle, highlighting NYX Professional Makeup’s bold message about the product’s gripping power.