Olay Lifts Hollywood With Giant Micro-Sculpting Cream Jars
Olay Micro-Sculpting Cream Takes Over Hollywood
This Olay fake out-of-home (FOOH) advertisement features the brand's Micro-Sculpting Cream. The video digitally transforms the iconic Hollywood sign, restyling it to spotlight this beauty essential.
Computer-generated graphics turn the grassy slopes below the legendary letters into a surreal product stage. Here, oversized jars of the cream stand prominently, akin to Hollywood stars, creating an innovative product showcase at a globally recognised landmark.
A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Eye Studio
Shu Uemura Blue Facade Reveals Giant Product
Sol de Janeiro Creams Bounce Off Billboard
Cris Marsay
Beauty Works Giant Bags Glide Through London
Haut CGI
OLEHENRIKSEN Giant Orange Rolls as Skincare Products Drop
Sephora Lipstick Emerges from Digital Billboard
Vitamasques Cupid Hits Target Bullseye
Haut CGI
Urban Decay Sprays Emerge from 3D Screen
Oriflame Giant Perfume Emerges from Facade
Urban Decay Eye Shadow Applies on Billboard
Nykaa Serum Jumps From Screen to Shopping Cart
Bath & Body Works Body Care Jumps Off the Screen
Jylor Golden Cream Poured on Street
KOSMO®