Hey Dude Sneaker Rides on Plane
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FOOH Impact Score
Impressive
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A-Tier
B
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Hey Dude fake ooh ad, a glowing shoe icon lights up the seatback screen on an airplane in an effective scene that teases the journey ahead. The ad humorously reimagines the in-flight experience with a panel of Espadrilles displayed through the entertainment system, positioning Hey Dude footwear as essential travel gear. A dynamic piece that masterfully blends creativity with a clever brand integration, culminating in a giant shoe attached to a Hey Dude plane soaring against vivid sunset skies to promote the Stagecoach Festival sweepstakes.
