JLD Products Overflow in the Window Display
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FOOH Impact Score
Improvable
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A
B
C-Tier
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Jean Louis David fake out of home ad, a classic Parisian salon exterior subtly shifts as the window display suddenly transforms to reveal a colorful mountain of customized hair care products. The ad humorously reimagines a traditional French storefront with a dynamic showcase highlighting the salon’s new personalized mix & match range, emphasizing self-care and individuality. A creative execution that masterfully blends charm and branding with a fresh take on hair wellness.
