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Maison 123 Sky Lanterns Rise at Basilica

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Credits

Brand: Maison 123

Who we think created this: Vokode

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Metadata

Brand Industry: Fashion & Apparel

Country: France

City: Paris

Effects / Animations: Floating & Flying Objects, Swarm & Particles

Surroundings: Montmartre, City

Date posted: November 16, 2023

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In this Maison 123 cgi ad, a serene twilight view of Paris is interrupted as glowing lanterns begin to rise gently around the Sacré-Cœur Basilica, highlighting the brand’s Iceland-themed fashion collection. The scene unfolds as this enchanting FOOH Ad reimagines Paris's iconic Sacré-Cœur Basilica surrounded by dozens of glowing lanterns that appear to float magically in the night sky. The video creates a dreamlike atmosphere where traditional Parisian architecture meets Nordic-inspired illumination, hinting at the brand's Iceland-themed collection. Through subtle digital enhancement, Maison 123 transforms a familiar landmark into a mystical beacon that captures the ethereal quality of their fashion aesthetic. With a captivating use of augmented reality, this Maison 123 fashion showcase cgi ad transforms a beloved historical structure into a fresh, relatable spectacle, highlighting Maison 123’s vision of bridging cultural storytelling with modern apparel.

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