Giant Nuxe Lip Serum on Paris Building Wall

Pink Tube Dominates Urban Streetscape

This CGI advertisement features a monumental version of Nuxe’s plumping lip serum dramatically affixed to the wall of a Parisian building. The oversized, pink tube with its signature tulip-shaped top dominates the urban streetscape.

The CGI effects transform a classic piece of architecture into a bold beauty statement, visually conveying the product’s volume-boosting promise. This Nuxe lip serum CGI ad highlights the brand's campaign goal to encourage consumers to 'think big' through an immersive, real-world encounter.

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Credits

Brand:Nuxe

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:France
City:Paris
Date posted:January 18, 2025
Source:Instagram