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Palmer's Cocoa Butter Formula in Giant Ice Cream Cone

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Credits

Brand: Palmer's Australia

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Beauty & Personal Care

Country: UK

City: London

Effect / Animation: Large Objects

Surroundings: Primrose Hill, Suburb

Date posted: January 13, 2025

Source: Instagram

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In this Palmer's CGI ad, a giant Cocoa Butter bottle is dramatically suspended from a helicopter, hovering over a cityscape as it aligns with pinpoint accuracy above a branded truck topped with an enormous ice cream cone. The scene unfolds as the bottle precisely dispenses rich, creamy formula into the cone, creating a clever visual metaphor that connects the product's chocolate-like fragrance to the indulgent appeal of dessert. With a fun use of augmented reality, this Palmer's skincare CGI ad transforms a typical city delivery truck into a surprising urban billboard, highlighting Palmer's campaign message that their Cocoa Butter smells delicious enough to (almost) eat, but is made to nourish your skin.

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