Pepsi Giant Christmas Tree in Barcelona Monument
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Imagine a historic plaza becoming the base for a brand-new Pepsi holiday tradition. That’s the captivating premise of this Pepsi FOOH ad featuring a towering Christmas tree planted directly over a Barcelona monument. The video unfolds as a surreal setup comes to life: a tree covered in Pepsi-branded decorations, from oversized soda balls to wrapped cases of Pepsi as gifts, all glowing with blue LED lights and crowned by a blue-robed figure, drawing curious crowds armed with smartphones. Using innovative computer generated graphics, this Pepsi FOOH ad transforms a familiar urban space into an unforgettable product showcase.
