RE/DONE Woman Surfs on Giant Sandal
C
FOOH Impact Score
Improvable
S
A
B
C-Tier
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Dr. Scholl's fake ooh ad, a surfer glides across ocean waves atop an enormous wooden sandal, seamlessly integrated into the scene with CGI effects. The ad humorously reimagines beach sports by casting the brand’s iconic shoe as a giant surfboard, symbolizing stability and comfort in every step—even on the water. A distinctive piece that masterfully blends humor and creativity with a memorable twist on classic footwear.







