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The Glenlivet Tartan Taxi in New York

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FOOH Impact Score

Impressive

S A-Tier B C
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Credits

Brand: The Glenlivet

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: USA

City: New York City

Effects / Animations: Large Objects, Morphing & Transformation

Surrounding: City

Date posted: December 8, 2024

Source: Instagram

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In this The Glenlivet CGI campaign, a magnificent turquoise tartan cascades across a New York City street like a theatrical curtain, instantly capturing attention as it creates a striking gateway. The ad humorously reimagines a typical urban moment—an ordinary yellow taxi cruising by—by transforming it into a branded Glenlivet cab as it passes through the fabric, complete with the brand’s signature design. A fun execution that masterfully blends creativity with a distinctive twist on tradition and identity.

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